Data Equipment and Services

Data Equipment

  • Data Processing / Laser Center
  • (4) Data workstations
  • BCC software for CASS barcoding & merge purge
  • PlanetPress software for advanced printing and merge options
  • XMPie for unique direct marketing personalization
  • Canon imageRUNNER 7095
  • Canon imageRUNNER 110
  • Ikon PrintCenterPro 1050

General Data Services

  • Predictive Analytics and Modeling
  • Behavioral Targeting
  • Transactional Data Analysis
  • Segmentation Analysis
  • Data Acquisition
  • Data Hygiene
  • USPS Logistical Planning

Personalized URLs and Landing Pages

  • PURL and panding page creation and hosting
  • Real-time tracking of response rates
  • Visual analytics of landing page activity
  • Automated lead reports sent immediately to your sales force
  • Automated emails to your respondents
  • Variable text and images within landing pages and emails to increase response rate
  • Versioned landing pages and emails to target specific demographics
  • Full analytics report upon close of campaign
 


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